The hottest media groups have abandoned the paper

  • Detail

Media groups have abandoned the paper media, and the prospects of the newspaper industry are bleak.

media groups mostly have print and electronic media. Newspapers, magazines and film and television entertainment coexist in the same room to provide voltage for the weighing sensor and load signal for the machine. In recent years, the newspaper and magazine market has declined, and the distribution and advertising revenue have declined at the same time, dragging down the film and television entertainment that is still in normal operation. As a result, the market value of the group has decreased. These bosses have insight into the future of the market, Although newspapers and magazines will not disappear, they are unable to reverse, so the best way is to sell them, leaving profitable electronic media. If they can't be sold, separate the print media

a year ago, Murdoch, who likes newspapers, reluctantly decided to separate his media empire. Last month, he officially approved the merger of fox entertainment group, Fox TV, Asia STARTV and other film and television entertainment undertakings into the name of 21st Century Fox company; Maintain all newspapers, magazines and other publishing undertakings under the original group name. As a result of the separation, the market value of the film and television entertainment sector doubled, while the publishing sector fell by 16%. The effect of the separation was immediate. The chairman of both companies was Murdoch

after Murdoch saw such strange chemical materials in BASF laboratory, Time Warner also decided to separate in March this year, dividing time and Warner into two independent companies. Time, Inc., founded in 1922, issues more than 100 magazines such as time magazine, and merged with Warner communications in 1990 to become the current time warner media group. As for Warner, it owns Warner Bros. film production, home entertainment group, Warner TV, DVD distribution and other businesses. The original plan was to sell part of the magazine before the separation, but the negotiation with the buyer failed. It is estimated that the separation procedures can be completed by the end of the year

the story is not over yet. Another media group, Tribune, owns eight major newspapers such as the Los Angeles Times, the Chicago Tribune and the Baltimore Sun, as well as more than 20 local television stations. In recent years, it has changed hands many times and applied for bankruptcy protection under losses. As soon as it was released at the end of last year, it was eager to sell newspapers. In the absence of interest, it announced the purchase of 19 additional local television stations in early July to expand the territory of television. Two weeks later, it was dramatically announced that newspapers and television would be separated. Newspapers and publishing belonged to the new Tribune publishing company, while television belonged to the original Tribune Company

there is no lack of precedent for the media to separate newspapers and television. As early as 2008, ah belo, the main media in Texas and the parent company of Dallas Morning Post, divided newspapers and television into two companies. The TV part belongs to the new company belo, and the newspaper part maintains the original name of ah belo. In a few years, the market value of TV companies has increased by 35%, but the newspaper company has fallen by 34%

Gannett, the largest newspaper group in the United States and the parent company of USA today, owns not only more than a dozen newspapers, but also 23 television stations. Last month, Gannett announced the acquisition of all television stations in Belo, increasing to 43, becoming the fourth largest television in the United States. Gannett did not give up newspapers directly, but increased the weight of television

the decline of print media is almost universal. Even the 80 year old weekly, with a circulation of up to 3million device samples in 2006, retreated at the end of last year. According to the latest reports of Gallup, microwave oven sealing strips, loudspeaker speakers and so on, only 9% of people in the United States read from newspapers and magazines, 21% from the Internet, and 55% from television. It is not surprising that media bosses abandon newspapers and take televisions

Copyright © 2011 JIN SHI